Represent collaborates with world-class actors, athletes, creators, and musicians to create official merchandise for fans. Customers include Kobe Bryant, Arnold Schwarzenegger, Ice Cube, PewDiePie, Lionel Messi, Ronda Rousey, Kevin Hart, Mark Tuan, Matthew McConaughey, and Leonardo DiCaprio. Many of these celebrities and influencers use Represent as a way to raise funds for their preferred charitable organization. Since its establishment in 2015, Representative has helped global charitable organizations raise millions of dollars. The typical products provided include T-shirts, sweatshirts, hoodies, hats, bags, posters, and pins.