The Cambridge Satchel Company was founded in 2008 and was primarily inspired by the retro Oxford and Cambridge College briefcases and the bags used in Harry Potter movies. As a result, they created a messenger bag that combines tradition and inclusiveness. This diagonal backpack immediately became the favorite of fashion bloggers, and the company now offers various sizes, styles, and versatile colors. The Cambridge bag was once the backpack of British students. In the spring and summer of 2012, the improved Cambridge bag became the darling of the fashion industry due to its eye-catching fluorescent color tone, shiny material, and unique print.