Belluna is a Japanese listed company and one of the three major mail order companies. It was founded in 1968 and officially established in 1977. Through diversified mail order services for daily necessities, clothing, and care products, Belluna has become the most popular daily department store brand among the Japanese people. At the same time, it also owns the well-known Japanese mail order magazine Belluna and the Japanese version of the magazine (women's clothing) ryuryu. The mail order magazine has a fixed customer base of over 11 million, It is a well-known enterprise that leads the fashion consumption trend in Japan today.
