Belle Maison, also known as Beimei Cong in Chinese, is a women's fashion brand under the Japan Fun Club's Communication Sales No.1. It is also an online store centered around the products in Japan's largest Communication Mail Order Catalog. Since the release of the first BELLE MAISON mail order catalog in Osaka, Japan in 1976, Beimei Cong has mainly focused on clothing sales and gradually expanded to the fields of clothing, groceries, home furnishings, furniture, and daily decorative products, establishing a unique style of mail order catalogs and various products with specialty store styles.